Types of loyalty programs
Dozens of types of loyalty programs are available to companies — from bonus and ball to cashback and various partners. But which of them will suit your company and help it achieve real business results? All the answers are in this article.
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07.05.2024
How to evaluate the effectiveness of the loyalty program
A loyalty program can be an effective tool for attracting and retaining customers. But it can turn into a burden for business, which only requires investment and does not bring results. Careful analysis will help to avoid this.
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01.05.2024
How to use a loyalty program in B2B business
Many loyalty programs are associated with retail sales: customers accumulate bonuses and spend them on new purchases. But how to use different loyalty mechanics in the B2B segment, where the target audience is another business? Let's look at the article.
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08.05.2024
Promotional ideas for attracting customers at various stages of business development
Promotions can bring a temporary surge in sales or reliably consolidate the brand’s position in the market - the result depends on the correctly selected mechanics and their quality of implementation. Read the article about which stocks are performin
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09.05.2024
